{"id":373,"date":"2025-05-28T15:27:47","date_gmt":"2025-05-28T13:27:47","guid":{"rendered":"https:\/\/keypers.io\/?p=373"},"modified":"2026-05-05T08:37:56","modified_gmt":"2026-05-05T06:37:56","slug":"seo-novinky-kveten-2025","status":"publish","type":"post","link":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/","title":{"rendered":"SEO novinky: Kv\u011bten 2025"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">1. Google spustil AI Overviews i pro CZ a SK trh<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Prvn\u00ed u\u017eivatel\u00e9 v \u010cesku a na Slovensku zaznamenali AI Overviews ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed 11. kv\u011btna 2025 (viz obr\u00e1zek n\u00ed\u017ee).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ofici\u00e1ln\u00ed potvrzen\u00ed od Googlu p\u0159i\u0161lo o necel\u00fd t\u00fdden pozd\u011bji, 20. kv\u011btna, b\u011bhem v\u00fdro\u010dn\u00ed konference Google I\/O 2025.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V USA jsou AI p\u0159ehledy dostupn\u00e9 u\u017e v\u00edce ne\u017e rok, tak\u017ee jejich p\u0159\u00edchod k n\u00e1m byl jen ot\u00e1zkou \u010dasu.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"1024\" src=\"https:\/\/keypers.io\/wp-content\/uploads\/image-890x1024.png\" alt=\"\" class=\"wp-image-377\" style=\"width:627px;height:auto\" srcset=\"https:\/\/keypers.io\/wp-content\/uploads\/image-890x1024.png 890w, https:\/\/keypers.io\/wp-content\/uploads\/image-261x300.png 261w, https:\/\/keypers.io\/wp-content\/uploads\/image-768x883.png 768w, https:\/\/keypers.io\/wp-content\/uploads\/image.png 1104w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure>\n\n\n\t\t\t\t<div class=\"component-article-note my-8 lg:my-16 not-prose\">\n\t\t\t\t\t\t\t<div class=\"bg-primary-500 text-white p-5 md:p-10\">\n\t\t<div class=\"flex items-start gap-3 sm:gap-5\">\n\t\t\t<svg class=\"svg-idea size-7 flex-shrink-0\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0.36 0.96 31.38 32.99\"><path d=\"M2 16.6484H3.56065M16.0458 2.60254V4.16319M28.531 16.6484H30.0917M6.05769 6.66023L7.15014 7.75268M26.034 6.66023L24.9415 7.75268\" stroke=\"currentColor\" stroke-width=\"3.28558\" stroke-linecap=\"square\"\/><path d=\"M18.5291 16.5887L15.937 18.3133L13.3556 16.5889L13.2191 16.4977L13.1278 16.6342L11.9121 18.4523L11.8206 18.5891L11.9575 18.6803L14.6773 20.4935V22.8147C11.749 22.2257 9.52958 19.6427 9.52958 16.5393C9.52958 13.0048 12.4022 10.1321 15.9368 10.1321C19.4713 10.1321 22.344 13.0048 22.344 16.5393C22.344 19.6427 20.1245 22.2257 17.1963 22.8147V20.4937L19.9267 18.6805L20.064 18.5893L19.9724 18.4523L18.7567 16.6342L18.6656 16.498L18.5291 16.5887ZM15.9368 7.61306C11.016 7.61306 7.01053 11.6186 7.01053 16.5393C7.01053 21.4601 11.016 25.4656 15.9368 25.4656C20.8575 25.4656 24.863 21.4601 24.863 16.5393C24.863 11.6186 20.8575 7.61306 15.9368 7.61306Z\" fill=\"currentColor\" stroke=\"currentColor\" stroke-width=\"0.328558\"\/><path d=\"M12.4867 29.2442V29.4085H12.651H14.6772V33.625V33.7893H14.8415H17.032H17.1963V33.625V29.4085H19.2225H19.3868V29.2442V27.0537V26.8894H19.2225H12.651H12.4867V27.0537V29.2442Z\" fill=\"currentColor\" stroke=\"currentColor\" stroke-width=\"0.328558\"\/><\/svg>\n\t\t\t<div class=\"prose prose-invert lg:text-lg\">\n\t\t\t\t<p>Co jsou to AI Overviews? AI Overviews (AIO) je generativn\u00ed funkce Googlu, kter\u00e1 u\u017eivatel\u016fm nab\u00edz\u00ed <strong>souhrnn\u00e9 odpov\u011bdi na jejich dotazy<\/strong>. Tyto odpov\u011bdi jsou sestaven\u00e9 z&nbsp;v\u00edce zdroj\u016f.<\/p>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2. P\u0159ijde pokles proklik\u016f?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Co to pro n\u00e1s znamen\u00e1?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Podle prvn\u00edch zahrani\u010dn\u00edch v\u00fdzkum\u016f od Ahrefs sni\u017euj\u00ed AI p\u0159ehledy <strong>po\u010det kliknut\u00ed a\u017e o 34,5 %<\/strong>. Jin\u00e1 jejich studie ukazuje, \u017ee se AIO&nbsp; zobraz\u00ed <strong>a\u017e u 97,7 % informativn\u00edch dotaz\u016f<\/strong>, tedy u ot\u00e1zek typu \u201ejak\u201c, \u201eco\u201c, \u201epro\u010d\u201c a podobn\u011b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nejv\u011bt\u0161\u00ed pokles proklikovosti tak hroz\u00ed web\u016fm, kter\u00e9 c\u00edl\u00ed pr\u00e1v\u011b na <strong>informativn\u00ed dotazy<\/strong>. To ale neznamen\u00e1, \u017ee se nem\u016f\u017eete dostat do zdroj\u016f, ze kter\u00fdch AIO cituj\u00ed. Pr\u00e1v\u011b naopak.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-qw.googleusercontent.com\/docsz\/AD_4nXenSAjvQ9dd44_GublUT_zjemn77OiZEkCoRVn270T3AOguTS84zH1_800kC6pGbN6LLKx255YHZq6TXB1lGkfY2cEYbRgXNSIK2pvIieD0LazBf9fHEDhVpGrk8fBKjcUCVPWk5Q?key=XzzljAIMupDcOSZ7cIpZ5g\" alt=\"\" style=\"width:559px;height:auto\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">3. AI Overviews nejv\u00edc narostly v odv\u011btv\u00ed v\u011bdy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Podle dat Semrush zaznamenalo mezi z\u00e1\u0159\u00edm 2024 a b\u0159eznem 2025 nejv\u011bt\u0161\u00ed n\u00e1r\u016fst v\u00fdskytu AI p\u0159ehled\u016f <strong>odv\u011btv\u00ed v\u011bdy<\/strong>, a to o 22,27 %. V\u011bdeck\u00fd obsah b\u00fdv\u00e1 dob\u0159e strukturovan\u00fd a podlo\u017een\u00fd, co\u017e um\u011bl\u00e9 inteligenci usnad\u0148uje jeho zpracov\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hned za v\u011bdou se um\u00edstila t\u00e9mata t\u00fdkaj\u00edc\u00ed se <strong>zdrav\u00ed, spole\u010dnosti, pr\u00e1va a vl\u00e1dy<\/strong>, co\u017e je z m\u00e9ho pohledu pom\u011brn\u011b p\u0159ekvapiv\u00fd v\u00fdsledek. Jde o tzv. YMYL oblasti (Your Money Your Life), u kter\u00fdch je kladen d\u016fraz na p\u0159esnost, aktu\u00e1lnost a d\u016fv\u011bryhodnost informac\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pr\u00e1v\u011b tato t\u00e9mata jsou z\u00e1rove\u0148 citliv\u00e1 na riziko dezinformac\u00ed.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-qw.googleusercontent.com\/docsz\/AD_4nXdy-wKgs3PhfJspiiiFlHvp-sI60GHbio6x4fUcv0mypPNj3Quhi_UP8AstYLW0F9Nhin95YEo7vnhEqeF4yJtgvbT9jf18a503xd2BV0xizuHHg6AE2_ACqA9xQCT2DwRd5oM4iQ?key=XzzljAIMupDcOSZ7cIpZ5g\" alt=\"\" style=\"width:707px;height:auto\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Pokles n\u00e1v\u0161t\u011bvnosti bude z\u00e1viset <strong>nejen na typu va\u0161eho odv\u011btv\u00ed<\/strong>, ale i na <strong>u\u017eivatelsk\u00e9m chov\u00e1n\u00ed v \u010desk\u00e9m prost\u0159ed\u00ed<\/strong>. To m\u016f\u017ee, ale nemus\u00ed b\u00fdt konzervativn\u011bj\u0161\u00ed ne\u017e na jin\u00fdch trz\u00edch. Pr\u00e1v\u011b tyto rozd\u00edly je nyn\u00ed d\u016fle\u017eit\u00e9 pe\u010dliv\u011b sledovat a vyhodnocovat.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak se st\u00e1t zdrojem pro AI?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Z\u00e1klad z\u016fst\u00e1v\u00e1 stejn\u00fd. Tvo\u0159te kvalitn\u00ed a komplexn\u00ed obsah, kter\u00fd spl\u0148uje <strong>z\u00e1sady EEAT<\/strong> (Experience, Expertise, Authoritativeness, Trustworthiness). Bu\u010fte autoritou v oboru a budujte brand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Generativn\u00ed AI preferuje <strong>dob\u0159e strukturovan\u00fd obsah<\/strong>. Pi\u0161te stru\u010dn\u00e9, jasn\u00e9 odpov\u011bdi, pou\u017e\u00edvejte sekce FAQs a p\u0159ehledn\u00e9 bodov\u00e9 \u010di \u010d\u00edseln\u00e9 seznamy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nezapom\u00ednejte ani na <strong>technick\u00e9 SEO<\/strong>. St\u00e1le plat\u00ed nutnost m\u00edt spr\u00e1vn\u011b vy\u0159e\u0161en\u00e9 z\u00e1klady. Abyste se mohli st\u00e1t zdrojem pro AI, mus\u00ed m\u00edt AI crawle\u0159i p\u0159\u00edstup na v\u00e1\u0161 web. Bez toho se do v\u00fdb\u011bru zdroj\u016f jednodu\u0161e nedostanete.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nemus\u00edte se b\u00e1t, \u017ee se SEO dramaticky m\u011bn\u00ed. Principy z\u016fst\u00e1vaj\u00ed, p\u0159id\u00e1v\u00e1 se jen nov\u00e1 rovina. Chcete v\u011bd\u011bt v\u00edc? Pod\u00edvejte se na n\u00e1\u0161 \u010dl\u00e1nek o <a href=\"https:\/\/keypers.io\/cs\/blog\/budoucnost-seo-jak-se-dostat-do-odpovedi-ai\/\">AI v SEO<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Google v USA spustil AI Mode<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google p\u0159edstavil na konferenci Google I\/O 2025 novou funkci s n\u00e1zvem <a href=\"https:\/\/blog.google\/products\/search\/ai-mode-search\/\"><strong>AI Mode<\/strong><\/a>. Po testov\u00e1n\u00ed v laborato\u0159\u00edch Google Labs se nyn\u00ed tento re\u017eim stal <strong>z\u00e1kladn\u00ed sou\u010d\u00e1st\u00ed vyhled\u00e1v\u00e1n\u00ed v USA<\/strong>, do kter\u00e9ho se u\u017eivatel m\u016f\u017ee p\u0159epnout.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google AI Mode vyu\u017e\u00edv\u00e1 <strong>technologii Gemini 2.5<\/strong>, kter\u00e1 p\u0159in\u00e1\u0161\u00ed pokro\u010dil\u00e9 schopnosti um\u011bl\u00e9 inteligence, v\u010detn\u011b <strong>logick\u00e9ho uva\u017eov\u00e1n\u00ed<\/strong> a <strong>interaktivn\u00ed konverzace<\/strong>. V\u00fdsledky vyhled\u00e1v\u00e1n\u00ed jsou tak kompletn\u011b generovan\u00e9 um\u011blou inteligenc\u00ed. U\u017eivatel\u00e9 mohou:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>pokl\u00e1dat dopl\u0148uj\u00edc\u00ed ot\u00e1zky<\/strong> a v\u00e9st plynul\u00fd dialog s AI,<\/li>\n\n\n\n<li><strong>nahr\u00e1vat obr\u00e1zky<\/strong> a pt\u00e1t se na vizu\u00e1ln\u00ed obsah.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Co to znamen\u00e1 pro SEO?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A\u010dkoliv Google v AI Mode uv\u00e1d\u00ed odkazy na zdroje, <strong>u\u017eivatel\u00e9 mohou m\u00edt men\u0161\u00ed d\u016fvod proklik\u00e1vat se na p\u016fvodn\u00ed \u010dl\u00e1nky<\/strong>. Odpov\u011bdi toti\u017e z\u00edsk\u00e1vaj\u00ed rovnou, v\u010detn\u011b dopl\u0148uj\u00edc\u00edch informac\u00ed. O to d\u016fle\u017eit\u011bj\u0161\u00ed je <strong>\u0159e\u0161it, jak se st\u00e1t jedn\u00edm ze zdroj\u016f, ze kter\u00fdch um\u011bl\u00e1 inteligence \u010derp\u00e1<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tento re\u017eim je zat\u00edm dostupn\u00fd pouze v USA, <strong>ale jeho testov\u00e1n\u00ed na evropsk\u00e9m trhu je pravd\u011bpodobn\u011b jen ot\u00e1zkou \u010dasu<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Jak Google hodnot\u00ed generovan\u00fd obsah?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google potvrdil, \u017ee hodnotitel\u00e9 kvality posuzuj\u00ed, <strong>zda byl obsah vytvo\u0159en pomoc\u00ed automatizace nebo AI. <\/strong>Generovan\u00fd obsah bez p\u0159idan\u00e9 hodnoty tak nyn\u00ed m\u016f\u017ee z\u00edskat ni\u017e\u0161\u00ed hodnocen\u00ed.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mohlo by se zd\u00e1t, \u017ee jde automaticky z\u00e1sah proti AI. Nemus\u00ed tomu v\u0161ak tak b\u00fdt. Pozor zejm\u00e9na na <strong>\u0161ablonovitost generovan\u00fdch textac\u00ed<\/strong> v r\u00e1mci r\u016fzn\u00fdch automatizac\u00ed. Takov\u00e9 texty jsou velmi m\u00e1lo p\u0159irozen\u00e9 a jasn\u011b rozpoznateln\u00e9.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pro n\u00e1s z toho plyne jasn\u00e9 doporu\u010den\u00ed. Negenerujte kvantum text\u016f (a\u0165 ji\u017e s AI nebo bez) bez lidsk\u00e9ho z\u00e1sahu. <strong>Kvalita, relevance a lidsk\u00fd dohled z\u016fst\u00e1v\u00e1 nepostradateln\u00fd<\/strong>.<\/p>\n\n\n\t\t\t\t<div class=\"component-article-note my-8 lg:my-16 not-prose\">\n\t\t\t\t\t\t\t<div class=\"bg-primary-500 text-white p-5 md:p-10\">\n\t\t<div class=\"flex items-start gap-3 sm:gap-5\">\n\t\t\t<svg class=\"svg-idea size-7 flex-shrink-0\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0.36 0.96 31.38 32.99\"><path d=\"M2 16.6484H3.56065M16.0458 2.60254V4.16319M28.531 16.6484H30.0917M6.05769 6.66023L7.15014 7.75268M26.034 6.66023L24.9415 7.75268\" stroke=\"currentColor\" stroke-width=\"3.28558\" stroke-linecap=\"square\"\/><path d=\"M18.5291 16.5887L15.937 18.3133L13.3556 16.5889L13.2191 16.4977L13.1278 16.6342L11.9121 18.4523L11.8206 18.5891L11.9575 18.6803L14.6773 20.4935V22.8147C11.749 22.2257 9.52958 19.6427 9.52958 16.5393C9.52958 13.0048 12.4022 10.1321 15.9368 10.1321C19.4713 10.1321 22.344 13.0048 22.344 16.5393C22.344 19.6427 20.1245 22.2257 17.1963 22.8147V20.4937L19.9267 18.6805L20.064 18.5893L19.9724 18.4523L18.7567 16.6342L18.6656 16.498L18.5291 16.5887ZM15.9368 7.61306C11.016 7.61306 7.01053 11.6186 7.01053 16.5393C7.01053 21.4601 11.016 25.4656 15.9368 25.4656C20.8575 25.4656 24.863 21.4601 24.863 16.5393C24.863 11.6186 20.8575 7.61306 15.9368 7.61306Z\" fill=\"currentColor\" stroke=\"currentColor\" stroke-width=\"0.328558\"\/><path d=\"M12.4867 29.2442V29.4085H12.651H14.6772V33.625V33.7893H14.8415H17.032H17.1963V33.625V29.4085H19.2225H19.3868V29.2442V27.0537V26.8894H19.2225H12.651H12.4867V27.0537V29.2442Z\" fill=\"currentColor\" stroke=\"currentColor\" stroke-width=\"0.328558\"\/><\/svg>\n\t\t\t<div class=\"prose prose-invert lg:text-lg\">\n\t\t\t\t<p><strong>Zaj\u00edmavost: <\/strong>Youtube testuje nov\u00fd karusel s&nbsp;p\u0159ehledy s&nbsp;um\u011blou inteligenc\u00ed. Po zad\u00e1n\u00ed ur\u010dit\u00e9ho typu dotazu um\u011bl\u00e1 inteligence prohled\u00e1 dostupn\u00e1 videa a&nbsp;zobraz\u00ed klipy, kter\u00e9 vyhodnot\u00ed jako nejrelevantn\u011bj\u0161\u00ed k&nbsp;polo\u017een\u00e9 ot\u00e1zce.<\/p>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\t\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">6. V ChatGPT jsou organick\u00e9 snippety produkt\u016f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">ChatGPT zav\u00e1d\u00ed novou funkci, kter\u00e1 <strong>umo\u017e\u0148uje prohl\u00ed\u017eet produkty z e-shop\u016f<\/strong>, porovn\u00e1vat jejich ceny i hodnocen\u00ed. V\u00fdsledky <strong>vyb\u00edr\u00e1 na z\u00e1klad\u011b relevance<\/strong>, nikoli jako placen\u00e9 reklamy. Tuto novou funkci te\u010f d\u016fkladn\u011b testujeme, proto\u017ee m\u016f\u017ee ovlivnit zp\u016fsob organick\u00e9ho vyhled\u00e1v\u00e1n\u00ed a nakupov\u00e1n\u00ed.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"583\" src=\"https:\/\/keypers.io\/wp-content\/uploads\/image-1-1024x583.png\" alt=\"\" class=\"wp-image-380\" srcset=\"https:\/\/keypers.io\/wp-content\/uploads\/image-1-1024x583.png 1024w, https:\/\/keypers.io\/wp-content\/uploads\/image-1-300x171.png 300w, https:\/\/keypers.io\/wp-content\/uploads\/image-1-768x437.png 768w, https:\/\/keypers.io\/wp-content\/uploads\/image-1-1536x874.png 1536w, https:\/\/keypers.io\/wp-content\/uploads\/image-1-2048x1165.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">7. Model \u201cABC\u201d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Z d\u0159\u00edv\u011bj\u0161\u00edch \u00fanik\u016f informac\u00ed vypl\u00fdv\u00e1, \u017ee Google p\u0159i hodnocen\u00ed str\u00e1nek vyu\u017e\u00edv\u00e1 tzv. model ABC. Ten se op\u00edr\u00e1 o t\u0159i z\u00e1kladn\u00ed sign\u00e1ly:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A \u2013 Anchor links:<\/strong> Odkazy z jin\u00fdch str\u00e1nek pom\u00e1haj\u00ed Googlu ur\u010dit, pro jak\u00e9 dotazy je str\u00e1nka relevantn\u00ed.<\/li>\n\n\n\n<li><strong>B \u2013 Body of document:<\/strong> Obsah samotn\u00e9 str\u00e1nky mus\u00ed b\u00fdt kvalitn\u00ed a odpov\u00eddat u\u017eivatelsk\u00e9mu z\u00e1m\u011bru.<\/li>\n\n\n\n<li><strong>C \u2013 Clicks (Dwell time):<\/strong> D\u016fle\u017eit\u00e9 je tak\u00e9 u\u017eivatelsk\u00e9 chov\u00e1n\u00ed. P\u0159edev\u0161\u00edm to, kolik \u010dasu n\u00e1v\u0161t\u011bvn\u00edk na str\u00e1nce str\u00e1v\u00ed a zda na ni v\u016fbec klikne.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Tyto faktory dohromady tvo\u0159\u00ed metriku ozna\u010dovanou jako T (<strong>tematick\u00e1 relevance<\/strong>). Dopl\u0148uje ji je\u0161t\u011b hodnocen\u00ed Q (<strong>quality<\/strong>), tedy celkov\u00e1 kvalita a d\u016fv\u011bryhodnost str\u00e1nky.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8. ChatGPT je mezi p\u011bti nejnav\u0161t\u011bvovan\u011bj\u0161\u00edmi weby sv\u011bta<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Podle dat Similarweb se <strong>ChatGPT poprv\u00e9 dostal mezi p\u011bt nejnav\u0161t\u011bvovan\u011bj\u0161\u00edch web\u016f na sv\u011bt\u011b<\/strong>. V dubnu 2025 ho nav\u0161t\u00edvilo 4,7 miliardy u\u017eivatel\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u017deb\u0159\u00ed\u010dku i nad\u00e1le dominuje Google, kter\u00fd ve stejn\u00e9m obdob\u00ed zaznamenal 81,31 miliardy n\u00e1v\u0161t\u011bv m\u011bs\u00ed\u010dn\u011b.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/lh7-qw.googleusercontent.com\/docsz\/AD_4nXefRa8ZCvsLksuyMKZe4_kh-csobL56mVCdU43U8UJpqeJIyaAxMmN8eFGOlfGnqyVJBay2TvITaf8PNkS0phxtRJhP7P1jdVfCkHzVAlsMIlFX5hUZ2GefII4el33dZeMUrzHmBw?key=XzzljAIMupDcOSZ7cIpZ5g\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Pou\u017eit\u00e9 zdroje:<\/h2>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">JARTYM, Pavel. Od v\u010derej\u0161ka se na n\u011bkter\u00e9 dotazy v \u010desk\u00e9m Google za\u010daly zobrazovat AI Overviews... [online]. LinkedIn, 2024-05-19 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/www.linkedin.com\/posts\/pavel-jartym60_od-v%C4%8Derej%C5%A1ka-se-na-n%C4%9Bkter%C3%A9-dotazy-v-%C4%8Desk%C3%A9m-activity-7327331174073122816-VCJa\/\">https:\/\/www.linkedin.com\/posts\/pavel-jartym60_od-v%C4%8Derej%C5%A1ka-se-na-n%C4%9Bkter%C3%A9-dotazy-v-%C4%8Desk%C3%A9m-activity-7327331174073122816-VCJa\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">DZIUDA, Mateusz. AI Overviews in Google Search reduce clicks by 60% [Study]. [online]. Ahrefs Blog, 2024-05-15 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/ahrefs.com\/blog\/ai-overviews-reduce-clicks\/\">https:\/\/ahrefs.com\/blog\/ai-overviews-reduce-clicks\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">DZIUDA, Mateusz. Insights from 56 million AI Overviews. [online]. Ahrefs Blog, 2024-05-20 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/ahrefs.com\/blog\/insights-from-56-million-ai-overviews\/\">https:\/\/ahrefs.com\/blog\/insights-from-56-million-ai-overviews\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">SEMRUSH. SEMrush Study: Google\u2019s AI Overviews Appear in 16% of US Searches. [online]. SEMrush Blog, 2024-05-16 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/www.semrush.com\/blog\/semrush-ai-overviews-study\/\">https:\/\/www.semrush.com\/blog\/semrush-ai-overviews-study\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">SCHWARTZ, Barry. Google Adds Image Search To AI Mode. [online]. Search Engine Journal, 2024-05-14 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/www.searchenginejournal.com\/google-adds-image-search-to-ai-mode\/543802\/\">https:\/\/www.searchenginejournal.com\/google-adds-image-search-to-ai-mode\/543802\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">GOOGLE. Smarter searches, with new ways to ask and explore. [online]. Google Blog, 2024-05-14 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/blog.google\/products\/search\/ai-mode-search\/\">https:\/\/blog.google\/products\/search\/ai-mode-search\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">BARRY, Greg. Google\u2019s quality raters told to consider if content is AI-generated. [online]. Search Engine Land, 2024-04-18 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/searchengineland.com\/google-quality-raters-content-ai-generated-454161\">https:\/\/searchengineland.com\/google-quality-raters-content-ai-generated-454161<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">BARRY, Greg. YouTube testing AI Overviews in search results. [online]. Search Engine Land, 2024-05-20 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/searchengineland.com\/youtube-ai-overviews-search-results-test-454595\">https:\/\/searchengineland.com\/youtube-ai-overviews-search-results-test-454595<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">OPENAI. Search and product discovery, reimagined. [online]. OpenAI, 2024-05-13 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/openai.com\/chatgpt\/search-product-discovery\/\">https:\/\/openai.com\/chatgpt\/search-product-discovery\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">JARTYM, Pavel. V\u00edc ne\u017e \u00fanik: Dokumentace k Search API od Googlu... [online]. LinkedIn, 2024-05-20 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/www.linkedin.com\/posts\/pavel-jartym60_v%C3%ADc-ne%C5%BE-%C3%BAnik-dokumentace-k-search-api-od-activity-7328263153551634432-EM1T\/\">https:\/\/www.linkedin.com\/posts\/pavel-jartym60_v%C3%ADc-ne%C5%BE-%C3%BAnik-dokumentace-k-search-api-od-activity-7328263153551634432-EM1T\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">ANADOLU AGENCY. ChatGPT becomes world\u2019s 5th most visited website. [online]. AA.com.tr, 2024-05-17 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/www.aa.com.tr\/en\/science-technology\/chatgpt-becomes-worlds-5th-most-visited-website\/3566346\">https:\/\/www.aa.com.tr\/en\/science-technology\/chatgpt-becomes-worlds-5th-most-visited-website\/3566346<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">OPENAI. Improved shopping results from ChatGPT Search. [online]. OpenAI Help Center, 2024-05 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/help.openai.com\/en\/articles\/11128490-improved-shopping-results-from-chatgpt-search\">https:\/\/help.openai.com\/en\/articles\/11128490-improved-shopping-results-from-chatgpt-search<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">NOV\u00c1K, Ji\u0159\u00ed. ChatGPT se poprv\u00e9 dostal mezi 5 nejnav\u0161t\u011bvovan\u011bj\u0161\u00edch web\u016f sv\u011bta. [online]. LinkedIn, 2024-05-21 [cit. 2025-05-21]. Dostupn\u00e9 z: <a href=\"https:\/\/www.linkedin.com\/posts\/novakjir_chatgpt-se-poprv%C3%A9-dostal-mezi-5-nejnav%C5%A1t%C4%9Bvovan%C4%9Bj%C5%A1%C3%ADch-activity-7330453478202372096-DWbX\/\">https:\/\/www.linkedin.com\/posts\/novakjir_chatgpt-se-poprv%C3%A9-dostal-mezi-5-nejnav%C5%A1t%C4%9Bvovan%C4%9Bj%C5%A1%C3%ADch-activity-7330453478202372096-DWbX\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">GOOGLE. AI Mode: Search like never before. [online]. Blog.google, 2025-05-14 [cit. 2025-05-26]. Dostupn\u00e9 z:<a href=\"https:\/\/blog.google\/products\/search\/ai-mode-search\/\"> https:\/\/blog.google\/products\/search\/ai-mode-search\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">GOOGLE. Discover the new AI Overviews in Search. [online]. Search.google, 2025 [cit. 2025-05-26]. Dostupn\u00e9 z:<a href=\"https:\/\/search.google\/ways-to-search\/ai-mode\/\"> https:\/\/search.google\/ways-to-search\/ai-mode\/<\/a>GIZCHINA. Google AI Mode ofici\u00e1ln\u011b spu\u0161t\u011bn. [online]. Gizchina.cz, 2025-05-23 [cit. 2025-05-26]. Dostupn\u00e9 z:<a href=\"https:\/\/gizchina.cz\/2025\/05\/23\/google-ai-mode-oficialne-spusten\/\"> https:\/\/gizchina.cz\/2025\/05\/23\/google-ai-mode-oficialne-spusten\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. Google spustil AI Overviews i pro CZ a SK trh Prvn\u00ed u\u017eivatel\u00e9 v \u010cesku a na Slovensku zaznamenali AI Overviews ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed 11. kv\u011btna 2025 (viz obr\u00e1zek n\u00ed\u017ee). Ofici\u00e1ln\u00ed potvrzen\u00ed od Googlu p\u0159i\u0161lo o necel\u00fd t\u00fdden pozd\u011bji, 20. kv\u011btna, b\u011bhem v\u00fdro\u010dn\u00ed konference Google I\/O 2025. V USA jsou AI p\u0159ehledy dostupn\u00e9 u\u017e v\u00edce [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_acf":"","inline_featured_image":false,"footnotes":""},"categories":[25,1],"tags":[],"class_list":["post-373","post","type-post","status-publish","format-standard","hentry","category-novinky","category-seo"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Jsme Keypers\"\/>\n\t<meta name=\"google-site-verification\" content=\"6FT1oxYFaWwRgVdupZ10HXBoM2OLHJKQuxXIOhRIZnw\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Keypers\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"SEO novinky: Kv\u011bten 2025\" \/>\n\t\t<meta property=\"og:description\" content=\"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/keypers.io\/wp-content\/uploads\/navrh-bez-nazvu-2.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/keypers.io\/wp-content\/uploads\/navrh-bez-nazvu-2.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"320\" \/>\n\t\t<meta property=\"og:image:height\" content=\"320\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-05-28T13:27:47+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-05-05T06:37:56+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"SEO novinky: Kv\u011bten 2025\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/keypers.io\/wp-content\/uploads\/navrh-bez-nazvu-2.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#article\",\"name\":\"SEO novinky: Kv\\u011bten 2025\",\"headline\":\"SEO novinky: Kv\\u011bten 2025\",\"author\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/author\\\/keypers\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/keypers.io\\\/wp-content\\\/uploads\\\/image.png\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#articleImage\",\"width\":1104,\"height\":1270},\"datePublished\":\"2025-05-28T15:27:47+02:00\",\"dateModified\":\"2026-05-05T08:37:56+02:00\",\"inLanguage\":\"cs-CZ\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#webpage\"},\"articleSection\":\"Novinky, SEO &amp; AI, Optional\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/keypers.io\\\/cs\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/category\\\/seo\\\/#listItem\",\"name\":\"SEO &amp; AI\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/category\\\/seo\\\/#listItem\",\"position\":2,\"name\":\"SEO &amp; AI\",\"item\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/category\\\/seo\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#listItem\",\"name\":\"SEO novinky: Kv\\u011bten 2025\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#listItem\",\"position\":3,\"name\":\"SEO novinky: Kv\\u011bten 2025\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/category\\\/seo\\\/#listItem\",\"name\":\"SEO &amp; AI\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#organization\",\"name\":\"Keypers\",\"url\":\"https:\\\/\\\/keypers.io\\\/cs\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/author\\\/keypers\\\/#author\",\"url\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/author\\\/keypers\\\/\",\"name\":\"Jsme Keypers\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#webpage\",\"url\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/\",\"name\":\"SEO novinky: Kv\\u011bten 2025\",\"description\":\"Co se odehr\\u00e1lo ve sv\\u011bt\\u011b vyhled\\u00e1v\\u00e1n\\u00ed v kv\\u011btnu 2025? \\ud83d\\udcbb Novinky z Google a ChatGPT na jednom m\\u00edst\\u011b. Poj\\u010fte to s n\\u00e1mi zjistit!\",\"inLanguage\":\"cs-CZ\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/seo-novinky-kveten-2025\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/author\\\/keypers\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/blog\\\/author\\\/keypers\\\/#author\"},\"datePublished\":\"2025-05-28T15:27:47+02:00\",\"dateModified\":\"2026-05-05T08:37:56+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/keypers.io\\\/cs\\\/\",\"name\":\"Keypers\",\"inLanguage\":\"cs-CZ\",\"publisher\":{\"@id\":\"https:\\\/\\\/keypers.io\\\/cs\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>SEO novinky: Kv\u011bten 2025<\/title>\n\n","aioseo_head_json":{"title":"SEO novinky: Kv\u011bten 2025","description":"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!","canonical_url":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"6FT1oxYFaWwRgVdupZ10HXBoM2OLHJKQuxXIOhRIZnw","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#article","name":"SEO novinky: Kv\u011bten 2025","headline":"SEO novinky: Kv\u011bten 2025","author":{"@id":"https:\/\/keypers.io\/cs\/blog\/author\/keypers\/#author"},"publisher":{"@id":"https:\/\/keypers.io\/cs\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/keypers.io\/wp-content\/uploads\/image.png","@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#articleImage","width":1104,"height":1270},"datePublished":"2025-05-28T15:27:47+02:00","dateModified":"2026-05-05T08:37:56+02:00","inLanguage":"cs-CZ","mainEntityOfPage":{"@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#webpage"},"isPartOf":{"@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#webpage"},"articleSection":"Novinky, SEO &amp; AI, Optional"},{"@type":"BreadcrumbList","@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/#listItem","position":1,"name":"Home","item":"https:\/\/keypers.io\/cs\/","nextItem":{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/blog\/category\/seo\/#listItem","name":"SEO &amp; AI"}},{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/blog\/category\/seo\/#listItem","position":2,"name":"SEO &amp; AI","item":"https:\/\/keypers.io\/cs\/blog\/category\/seo\/","nextItem":{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#listItem","name":"SEO novinky: Kv\u011bten 2025"},"previousItem":{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#listItem","position":3,"name":"SEO novinky: Kv\u011bten 2025","previousItem":{"@type":"ListItem","@id":"https:\/\/keypers.io\/cs\/blog\/category\/seo\/#listItem","name":"SEO &amp; AI"}}]},{"@type":"Organization","@id":"https:\/\/keypers.io\/cs\/#organization","name":"Keypers","url":"https:\/\/keypers.io\/cs\/"},{"@type":"Person","@id":"https:\/\/keypers.io\/cs\/blog\/author\/keypers\/#author","url":"https:\/\/keypers.io\/cs\/blog\/author\/keypers\/","name":"Jsme Keypers"},{"@type":"WebPage","@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#webpage","url":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/","name":"SEO novinky: Kv\u011bten 2025","description":"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!","inLanguage":"cs-CZ","isPartOf":{"@id":"https:\/\/keypers.io\/cs\/#website"},"breadcrumb":{"@id":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/#breadcrumblist"},"author":{"@id":"https:\/\/keypers.io\/cs\/blog\/author\/keypers\/#author"},"creator":{"@id":"https:\/\/keypers.io\/cs\/blog\/author\/keypers\/#author"},"datePublished":"2025-05-28T15:27:47+02:00","dateModified":"2026-05-05T08:37:56+02:00"},{"@type":"WebSite","@id":"https:\/\/keypers.io\/cs\/#website","url":"https:\/\/keypers.io\/cs\/","name":"Keypers","inLanguage":"cs-CZ","publisher":{"@id":"https:\/\/keypers.io\/cs\/#organization"}}]},"og:locale":"cs_CZ","og:site_name":"Keypers","og:type":"article","og:title":"SEO novinky: Kv\u011bten 2025","og:description":"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!","og:url":"https:\/\/keypers.io\/cs\/blog\/seo-novinky-kveten-2025\/","og:image":"https:\/\/keypers.io\/wp-content\/uploads\/navrh-bez-nazvu-2.png","og:image:secure_url":"https:\/\/keypers.io\/wp-content\/uploads\/navrh-bez-nazvu-2.png","og:image:width":320,"og:image:height":320,"article:published_time":"2025-05-28T13:27:47+00:00","article:modified_time":"2026-05-05T06:37:56+00:00","twitter:card":"summary","twitter:title":"SEO novinky: Kv\u011bten 2025","twitter:description":"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!","twitter:image":"https:\/\/keypers.io\/wp-content\/uploads\/navrh-bez-nazvu-2.png"},"aioseo_meta_data":{"post_id":"373","title":"SEO novinky: Kv\u011bten 2025","description":"Co se odehr\u00e1lo ve sv\u011bt\u011b vyhled\u00e1v\u00e1n\u00ed v kv\u011btnu 2025? \ud83d\udcbb Novinky z Google a ChatGPT na jednom m\u00edst\u011b. Poj\u010fte to s n\u00e1mi zjistit!","keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-05-05 06:38:30","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2025-05-28 13:19:02","updated":"2026-05-05 06:38:30"},"_links":{"self":[{"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/posts\/373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/comments?post=373"}],"version-history":[{"count":9,"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/posts\/373\/revisions"}],"predecessor-version":[{"id":1734,"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/posts\/373\/revisions\/1734"}],"wp:attachment":[{"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/media?parent=373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/categories?post=373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/keypers.io\/cs\/wp-json\/wp\/v2\/tags?post=373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}