Keyword analysis

Don’t know exactly what your customers are typing into search engines? Without keyword analysis, you’re flying blind. We’ll show you how people talk about what you offer – and what they’re really looking for. That way, you’re building your SEO, content, or PPC strategy on solid ground.

Why keyword analysis matter

What we deliver as part of KWA

A clear picture of what people actually search for

You’ll get real data that shows how your audience thinks and what search terms they use – from high-volume queries to niche long-tails with great conversion potential. 

A site and campaign structure built on data

We’ll suggest changes or extensions to your site structure based on search behavior – and use the same data to help you refine your PPC campaigns. 

We protect your content’s value

Design should never override content. SEO needs text – we help you simplify, restructure, and optimize it to work for users and search engines alike. 

We work with any website setup

From templates to custom CMS, small shops to global portals – we’ve done it all. Including domain migrations and rebrands. We work closely with developers, UX, and copywriters to deliver a unified result. 

What the process looks like

01

First, we get to know each other

We’ll get to know your business, what you offer and who your customers are. We’ll go through your site, competitors and goals to see what makes the most sense to tackle first. 

02

We gather as much data as possible

We don’t rely on just one tool. We pull keyword data from multiple trusted sources – the more input, the better the outcome. 

03

We bring structure into the chaos

We sort the keywords into logical groups and add useful metrics like search volume, current ranking positions and intent. 

04

We show you what to do next

You’ll get clear recommendations on how to improve your site structure, where to use which keywords, and what your next steps should be – with us, or on your own. 

Who will vouch for us

When working with Keypers, we greatly appreciated their professional approach and deep knowledge in the field of SEO. The challenges associated with the redesign of Dovolena.cz were significant, but thanks to their careful approach we managed to stop the decline in traffic and achieve significant year-on-year growth. We are very pleased with the results we have achieved together. 

Ondřej Žiška

Student Agency

Who will vouch for us

Working with Keypers on our SEO strategy has been very beneficial for us. Thanks to their expertise, analytical approach and effective optimization, we achieve significant growth in traffic every year. We also appreciate their proactive communication, flexibility and ability to find innovative solutions that move our e‑shop forward.

Tereza Lupíková

SANITINO

Who will vouch for us

Cooperation with Keypers agency has brought us great results in the field of SEO. Their professional and friendly approach contributed significantly to the increase in website traffic and overall performance improvement. In addition to the optimization itself, they also trained our employees and actively supervised the achievement of quality results. We appreciate their professionalism and their ability to pass on valuable know-how.

Anna Bambasová

ACARA

Who will vouch for us

What I appreciate about working with Keypers is especially the speed and perception of the whole issue of investing, the meaningful setting of the strategy, but especially its subsequent execution and high quality execution.

Lukáš Přikryl

InvestBay
Now you might be thinking

Why work with us on keyword research

01

We speak clearly. No jargon, no fluff 

We’ll explain what we do, why it matters, and what you get out of it. Simple as that. 

02

We focus on what matters. Not just rankings 

SEO is about visibility – but more importantly, it’s about getting chosen. And we know how to make that happen. 

03

Sustainable SEO that holds up

We take the long view – SEO that keeps working, even when the ad budget runs out. Done right, it lasts.

Keyword research is just the beginning. We can help you with your full SEO strategy 

01

SEO audit

We’ll uncover what’s holding your growth back – and what can move it forward.

02

Long-term SEO development

We’ll keep you in pole position – not just now, but in the long run. 

03

SEO consultation

SEO consultation and training when you don’t know which way to go.

Want to know what keywords matter for your business? Reach out to Michal – he’ll get you started. 

Michal Kašpar

CEO